Performance SEO · Technical SEO · AI Search
We have taken websites we manage to page one of Google many times. With patience and the right work, we can do it for your business too. And we don’t just count rankings: we count phone calls, appointments and sales.
01 · How we work
dentist glyfada
to-site-sas.gr
Your business · Dental clinic
An illustrative simulation of search results.
Results · Google Search Console
Walnuts.gr
“walnut traders”
2,0
average position
CARPEBO
“wholesale nut trade”
2,9
average position
Holistic Therapy Xanthi
“holistic medicine”
3,2
average position
Holistic Therapy Xanthi
“psychologist Xanthi”
5,7
average position
Average position on Google for each search, from Google Search Console. Tap a result to see the full case study.
02 · How you climb
An illustrative scenario for a local business. See what we do in each period and how clicks start turning into phone calls and customers.
Months 1–2
Audit, technical fixes, Google Business Profile and proper tracking of calls and forms.
Google reads your whole site correctly
You show up more easily for your name
We know where every phone call comes from
Months 3–4
Optimising key pages, local SEO and the first content that answers customer questions.
You climb for searches in your area
Your pages bring more clicks
The first enquiries arrive from organic search
Months 5–6
More content, reviews and improvements so visitors can call you more easily.
You show up on page one for more searches
Call buttons and forms that work
Clicks start turning into regular phone calls
Months 7–12
We build authority in your field, mentions off your site and a presence in AI answers.
More keywords in the top spots
AI tools recommend you too
Google becomes a steady source of customers
Impressions on Google
Clicks to your site
Phone calls & forms
New customers
An illustration, not a guarantee. The pace depends on your industry, area, competition and your site’s starting point.
From search to customer
Call button on mobile
Fast page
Clear services
Reviews
Simple form
Impressions on Google
Clicks to your site
Phone calls & forms
New customers
03 · AI Search · GEO
More and more people ask ChatGPT or Gemini instead of searching. We make sure your site is the source they trust: structured data, clear answers and mentions across the web.
ChatGPT
Gemini
Perplexity
AI Overviews
Copilot
AI ASSISTANT
Which dentist would you recommend in Glyfada?
Based on the reviews and information I found, one of the most reliable options is your business. It has very good reviews, takes appointments the same week and explains its treatments in detail on its website.
04 · Specialities
We are not a studio that “also does SEO”. It is our job, from the code to the content.
Results-driven SEO · Conversion SEO
SEO aimed at revenue, not impressions. We choose keywords with commercial intent and measure every call and form.
Call tracking
Conversion goals
ROI report
Site audit · Core Web Vitals
Speed, indexing, crawl budget, URL structure and schema. The foundations that decide whether Google reads you correctly.
Core Web Vitals
Schema markup
Indexing
Google Maps · “Near me”
The top spot on the map and in local searches. Google Business Profile, reviews, local directories.
Google Business Profile
Reviews
NAP citations
On-page · E-E-A-T · Topical authority
Pages and guides that answer better than anyone. We build authority across your whole field, not on a single keyword.
Keyword research
Content hubs
Internal linking
WooCommerce · Shopify · Product SEO
Categories, filters and product pages set up to rank and sell, on WooCommerce and Shopify.
Product schema
Faceted navigation
Merchant Center
Generative Engine Optimization · AEO
Appearing in the answers of ChatGPT, Gemini, Perplexity and Google’s AI Overviews.
AI Overviews
Entity SEO
Brand mentions
SEO Merlin · by Devebo
SEO Merlin is Devebo’s team that does only SEO and AEO, for small and medium businesses across Greece: rankings on Google and on the map, and a presence in the answers of ChatGPT, Gemini and AI Overviews.
Visit seomerlin.com ↗05 · The process
No secrets. Six phases, with deliverables you see every month.
01
Weeks 1–2
We review your site, your competitors and your data. We find what is holding you back and what will bring results quickly.
Technical audit
Competitor analysis
Priority list
02
Weeks 2–3
We map what your customers search for and with what intent. We choose the keywords that bring revenue.
Keyword map
Search intent analysis
Goals & KPIs
03
Month 1
We make the code changes ourselves: speed, indexing, schema, redirects, mobile.
Core Web Vitals in the green
Schema markup
Clean indexing
04
Months 1–3
We rewrite key pages and create new content that answers better than your competitors.
Optimised pages
Content plan
New articles & guides
05
Month 2+
We build your reputation off the site: quality links, mentions, reviews and a presence that AI reads too.
Link building
Google Business Profile
Brand mentions
06
Every month
We measure rankings, visits, calls and forms. We keep what works and fix what doesn’t.
Monthly report
Call & form tracking
A call with the team
06 · Questions
Technical fixes usually show within a few weeks. For competitive keywords, allow 3 to 6 months of steady work.
Nobody serious guarantees a position. We guarantee transparent work, sound practices and a monthly report with real numbers.
Optimising so that ChatGPT, Gemini, Perplexity and AI Overviews mention and recommend your business when someone asks.
Yes. We start with an audit and tell you honestly whether the site is worth improving or needs a new foundation.
A check of speed, indexing, key pages, local and AI presence, along with the three most important fixes. No commitment.
Free SEO audit
A check of speed, indexing, key pages, local and AI presence, along with the three most important fixes. No commitment.
You’ll get a reply in plain English within two working days, no sales calls.
No newsletter, no spam. Just a reply from a person.